This is probably the most misunderstood but most effective of all marketing projects. A good direct mail campaign must be carefully researched, planned and put together. It’s not as simple as a blanket mail drop. It’s about targeting the right people and tweaking your content to get the best responses and the return on investment.
Direct mail is about creating your database, knowing your target market, repeat mailings, making them an offer that can’t be refused, and making your work compelling. We have created dozens of successful direct mail campaigns both in print and electronically. We have the know how to help you create yours.